Current：Home > InvestHow niche brands got into your local supermarket -WorldMoney
How niche brands got into your local supermarket
View
Date：2025-04-22 18:57:10
From salsas to barbecue sauces to refrigerated beverages, small artisanal brands are infiltrating grocery shelves everywhere. How did this happen? Today on the show, we team up with Dan Pashman of The Sporkful food podcast to follow the rise of niche soda maker Olipop, and share the hidden incentives that have grocers making shelf space for these products.
Listen to The Sporkful on Apple or Spotify.
Related episodes:
Grocery delivery wars
How grocery shelves get stacked
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (232)
Related
- Costco membership growth 'robust,' even amid fee increase: What to know about earnings release
- Congress wants to regulate AI, but it has a lot of catching up to do
- A record number of Americans may fly this summer. Here's everything you need to know
- What the debt ceiling standoff could mean for your retirement plans
- Could Bill Belichick, Robert Kraft reunite? Maybe in Pro Football Hall of Fame's 2026 class
- Congress could do more to fight inflation
- RHOC Star Gina Kirschenheiter’s CaraGala Skincare Line Is One You’ll Actually Use
- Does Michael Jordan Approve of His Son Marcus Dating Larsa Pippen? He Says...
- The city of Chicago is ordered to pay nearly $80M for a police chase that killed a 10
- Kate Spade 24-Hour Flash Deal: Get This $400 Satchel Bag for Just $89
Ranking
- Spooky or not? Some Choa Chu Kang residents say community garden resembles cemetery
- Wildfire Pollution May Play a Surprising Role in the Fate of Arctic Sea Ice
- These are some of the people who'll be impacted if the U.S. defaults on its debts
- A New GOP Climate Plan Is Long on Fossil Fuels, Short on Specifics
- Biden administration makes final diplomatic push for stability across a turbulent Mideast
- What to know about the federal appeals court hearing on mifepristone
- Ford reverses course and decides to keep AM radio on its vehicles
- 1000-Lb. Sisters' Tammy Slaton Shares Tearful Update After Husband Caleb Willingham's Death
Recommendation
Justice Department, Louisville reach deal after probe prompted by Breonna Taylor killing
Sarah Ferguson, Duchess of York, Shares Update After Undergoing Surgery for Breast Cancer
Amanda Kloots' Tribute to Nick Cordero On His Death Anniversary Will Bring You to Tears
A Tennessee company is refusing a U.S. request to recall 67 million air bag inflators
Federal appeals court upholds $14.25 million fine against Exxon for pollution in Texas
Puerto Rico Is Struggling to Meet Its Clean Energy Goals, Despite Biden’s Support
With Epic Flooding in Eastern Kentucky, the State’s Governor Wants to Know ‘Why We Keep Getting Hit’
Inside Clean Energy: Three Charts to Help Make Sense of 2021, a Year Coal Was Up and Solar Was Way Up